Developed by OpenAI, ChatGPT is an ideal example of advanced deep tech such as AI. The platform is gravitating tech geeks around the world to try its AI system through research previews and grabbing headlines. Learn more about ChatGPT statistics & facts.
It is trained using large datasets of information through Reinforcement Learning from Human Feedback (RLHF), which can answer almost any query instantly. Its ability to cognitively perform tasks makes it a useful tool from the SEO perspective.
ChatGPT can be an excellent tool to fill the gaps in your keyword research strategy. It can help you:
- Find Long-tail Keywords
- LSI Keywords
- Keyword Grouping & Clustering
- Search Intent Analysis
Let’s uncover some of the secret prompts to turn ChatGPT into a keyword research tool!
How to Do Keyword Research Using ChatGPT?
- Create a Complete Keyword Strategy
- Find New Keyword Ideas from a Seed Word
- Find Long-tail Keywords
- Find LSI (Latent Semantic Indexing) Terms
- Find Questions on a Topic
- Extract Keywords from Content
- Classify Keywords Based on Search Intent
- Group Related Keywords Together
- Find Primary & Secondary Keywords to Target
- Generate a Content Outline
Let’s begin with the ways to do keyword research using ChatGPT!
1. Create a Complete Keyword Strategy
You can turn ChatGPT into a powerful SEO assistant by entering a detailed prompt.
For example, I wrote a detailed ChatGPT SEO prompt to create a keyword strategy and the results are astounding!
Prompt:
Pretend like you are a market research specialist having accurate and detailed information about available keywords. You are also capable of developing a full SEO content plan.
Create a table with a list of keywords for content SEO plan for <TOPIC>.
Categorize the keywords according to top categories, and enter the name of super category in the first column named ‘Keyword Cluster’. Next, add second column named ‘Long-Tail Keyword’ containing a long-tail keyword for each super-category. Add third column ‘Search Intent’ for the human search intent of the keyword (commercial, transactional or informational). Add fourth column ‘Title’ suggesting that a catchy and SEO-friendly title for the post about the keyword. In the last column ‘Meta Description’ write a compelling meta description optimized for high CTR for the topic, with a maximum length of 155 characters. The meta description should mention why the content is helpful to the reader in a very concise manner, do not make it generalized. I want the response in table format only, do not return anything else. The table should contain the following columns: Keyword Cluster, Long-Tail Keyword, Search Intent, Title, and Meta Description.
2. Find New Keyword Ideas from a Seed Word
ChatGPT can help you quickly find keywords related to a term.
Prompt: Generate X keywords for “Seed Keyword”
You can also translate keywords into different languages if you are doing international SEO.
3. Find Long-tail Keywords
You can also use ChatGPT to find long-tail queries on a topic.
Prompt: Find X Long-tail keywords for “Seed Keyword”
You can also narrow-down your keyword research by instructing ChatGPT to find long-tail terms of specific length.
For example, use ChatGPT to find terms containing more than 6 words on a specific topic.
4. Find LSI (Latent Semantic Indexing) Terms
You can find LSI keywords using ChatGPT to find more semantically related keywords to the seed term.
Prompt: List LSI keywords for “Seed Keyword”
5. Find Questions on a Topic
Leverage the power of ChatGPT’s extensive knowledge base to find common questions asked by the users.
Prompt: Generate a list of questions on “Seed Keyword”
Taking this further, you can use ChatGPT to find questions containing specific keywords that you want to target!
6. Extract Keywords from Content
You can also use ChatGPT to reverse-engineer your competitor’s content and find the used keywords.
Prompt: Find keyword ideas from the following text “Content”
The result:
7. Classify Keywords Based on Search Intent
Got a long list of keywords?
Don’t worry!
ChatGPT can help you sort keywords based on the search intent and ease your process.
Prompt: Classify the following keywords based on search intent in a table with the first column for keyword and the second for search intent <list of keywords>
You can also ask ChatGPT to explain you the searcher’s intent behind each of the keywords.
Prompt: Identify search intent of the following keywords <>
8. Group Related Keywords Together
Well, ChatGPT can also help you segregate keywords topic-wise!
Prompt: Group related keywords together <list of keywords>
9. Find Primary & Secondary Keywords to Target
Combine the power of ChatGPT to find quickly analyze keywords based on their volume and find suitable primary and secondary terms to target.
In this example, I used the keywords & volume data I had from Ubersuggest.
Prompt: Consider the following set of keywords and their volume <Paste your keywords + volume data>
Find the most suitable terms to set as primary & secondary keywords. Generate a table with columns for a keyword, volume, and primary/secondary.
10. Generate a Content Outline
ChatGPT can use its powerful natural language processing to help you create a perfect content outline. This can help you cover all concepts related to the topic and create an all-inclusive piece of content. Discover, more use cases of ChatGPT for Content Writing/Copywriting.
Prompt: Generate article outline for “Title”
More on Using ChatGPT for Keyword Research
The possibilities of using ChatGPT for keyword research and SEO don’t end here! You can leverage this excellent language-based AI model to ease your everyday tasks such as keyword research, email writing, writing social media captions, etc. The possibilities are limitless!
Some of the useful tips to solidify your grip on ChatGPT for keyword research are:
- Write Detailed Prompts
Try to be more comprehensive in the prompts; this can help ChatGPT understand what you actually want. For example, the following prompt is more likely to generate the desired result:
Find keywords related to dog training, targeting dog owners, and finding different ways to train their dogs.
than something like:
Find keywords related to dog training.
- ChatGTP + Other Keyword Research Tools for More Effective Results
Just like I did above to find primary & secondary keywords based on the data exported from Ubersuggest, you can also leverage ChatGPT with other keyword research tools for more effective results.
You can take this to the next level by feeding various data points to ChatGPT, such as ranking competition and relevancy to the seed term.
& that’s a wrap!
This post was an extension of my previous post on ChatGPT for SEO that you’d love reading to.
I hope you’ll find this post helpful for using ChatGPT to simplify your keyword research task.
How are you using ChatGPT in your day-to-day life? Do you think ChatGPT will replace Google?
Share your thoughts through comments.👇
I’d be happy to hear from you! 😃